14th July 2014
... And here we are. We have arrived... And how thrilled we are! The journey has been long and fairly arduous, but our childish excitement has kept us going; the music has stopped and we get to open the parcel! We've nipped, tucked, polished and...
12th June 2014
Following our weeks of navel gazing, discussing and a bit of bickering, we needed to understand how our branding decisions translated into something visual. The tricky thing is, design can be so subjective! Some of you may have heard about the...
11th June 2014
Following on from my recent presentation and blog post on Keeping your powder dry: marketing within compliance, a key part of working 'around' compliance (in a good way!) is to ensure you approach your social media policy in the right way... The...
13th May 2014
This is an interesting blog post from The Wall... If a brand as big as Aston Martin can get it wrong... It illustrates the relationship your customers have with your brand. Not your company, but your brand. It's about the promise you make through...
9th May 2014
Over the next few weeks, we’re going to take you with us along our journey into rebranding… We are going through the process ourselves and thought we’d note down some key things you should consider when you decide to develop or evolve your...
5th February 2014
Following on from my comment in January's edition, South East Business magazine have given me a column! Oh yes! So here is my first missive, influenced by the marketing calendar and the Awards Season that we find ourselves in: South East Business...
